American Express offers a great article about why small businesses should not overlook social media as a way for connecting with customers.  Small businesses should take a serious look at the various social networking tool and see how they can be integrated into the business model.  Social networks give small businesses the opportunity to engage with an expanding marketplace and capture new business.  Definitely worth the read.

Why Small Businesses Shouldn’t Take Social Media for Granted : Technology :: American Express OPEN Forum.

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