Facebook and it’s 500 million users is making waves by becoming the most popular destination on the Internet. Facebook also gets top honors as the most common search term.

If you haven’t considered Facebook as a major player, you may want to think again. Being the most-frequented place on the Internet makes Facebook a essential component of your advertising and marketing strategies.

Do some research and make a determination as to how to integrate social media into tour business operations.

http://mashable.com/2010/12/29/2010-the-year-facebook-dethroned-google-as-king-of-the-web-stats/

Stewart Savage, Abaton Consulting

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